GoodShip Featured in Forbes: Embracing AI and Championing Tech for Good

We’re excited to share that GoodShip has been featured in Forbes, recognised for our continued commitment to fostering meaningful conversations around artificial intelligence (AI) and technology for good.

In the article, Upskilling In AI: The Key To Survival And Success For Startups, our co-founder Gavin contributes to a vital discussion about the future of work and the role that startups must play in shaping a responsible AI-driven future.

Gavin speaks candidly about the need for businesses—especially early-stage startups—to actively create space for their teams (and themselves as founders) to explore and experiment with the growing range of AI tools now available. Rather than viewing AI purely as a technical challenge or operational threat, he encourages startups to see it as an opportunity for empowerment and efficiency.

“We’re not talking about handing the reins over to machines,” Gavin says. “We’re talking about augmenting what humans do best—creative thinking, empathy, critical judgement—with tools that save time and unlock new capabilities.”

The article underscores a pressing theme: those who invest in upskilling and AI fluency today are better positioned to succeed tomorrow. But it’s not just about survival—it’s about values. At GoodShip, we’ve always believed that technology should be shaped and guided by purpose. It’s why we’re committed to open, honest community discussions about the ethical and practical implications of AI, and how it can be used to drive social impact.

This recognition from Forbes is a welcome moment for reflection. As AI continues to evolve at pace, we’re doubling down on our belief that curiosity, inclusivity, and shared learning will be essential. Startups have a real opportunity—not just to adopt new tools, but to shape the culture around how they’re used.

We’re proud to be part of that journey.

Read the full article :  Upskilling In AI: The Key To Survival And Success For Startups

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